Terms of Service

Last updated: March 27, 2026

By accessing or using the Xale CRM platform ("Service"), you agree to these Terms. If you do not agree, do not use the Service.

1. Description of Service

Xale is a multi-tenant sales and CRM platform providing:

• Lead management and sales pipeline tracking
• WhatsApp Business API integration for messaging and broadcasts
• Meta (Facebook/Instagram) Lead Ads integration for lead capture
• Telephony integration for call tracking and recording
• Workflow automation and lead distribution
• Analytics, reporting, and dashboards
• Industry-specific modules (Study Abroad, Video Production, Academy, Travel)
• Team collaboration, document management, and payment tracking

2. Account Registration

• You must provide accurate and complete information
• You are responsible for maintaining credential confidentiality
• You are responsible for all activities under your account
• Notify us immediately of any unauthorized use
• You must be at least 18 years old
• Organizations may have multiple users with different roles (Owner, Admin, Manager, Staff, Viewer)

3. Meta (Facebook/Instagram) Integration

• You represent that you have the rights and permissions to connect your Meta Pages and access lead data
• You agree to comply with Meta's Platform Terms and Advertising Policies when using lead data
• You are responsible for ensuring your use of Meta lead data complies with applicable laws, including obtaining necessary consents
• We process Meta data per our Privacy Policy and Meta's data use requirements

4. WhatsApp Business API

• You agree to comply with WhatsApp's Business Policy, Commerce Policy, and Meta's terms of service
• You are solely responsible for message content, including templates and broadcasts
• You must obtain appropriate consent from recipients before messaging
• You must not use the integration for spam or unsolicited messages
• We are not responsible for actions taken by Meta/WhatsApp against your account due to policy violations

5. Other Integrations

Use of third-party integrations (Google OAuth, telephony providers, payment gateways) is subject to the respective third-party's terms. We are not responsible for availability or conduct of third-party services.

6. Acceptable Use

You agree not to:

• Use the Service for any unlawful purpose
• Send spam or bulk unsolicited messages via any channel
• Upload viruses, malware, or harmful code
• Attempt unauthorized access to our systems or other accounts
• Interfere with or disrupt the Service
• Scrape or data mine without authorization
• Reverse engineer or decompile the Service
• Resell or redistribute without written consent

7. Data Ownership

• You retain ownership of all data you input
• You grant us a limited license to process and store your data to provide the Service
• You are responsible for complying with data protection laws (GDPR, CCPA, India's DPDP Act)
• As a data controller, you must obtain necessary consents from your leads and customers

8. Subscription & Payments

• Certain features require a paid subscription
• Fees are billed in advance on a recurring basis
• Payments processed securely through Razorpay
• Pricing changes take effect at your next billing cycle
• Refunds handled case-by-case — contact support@xale.in

9. Intellectual Property

The Service, including design, code, and branding, is owned by Xale and protected by intellectual property laws. You may not copy, modify, or create derivative works without written consent.

10. Limitation of Liability

To the maximum extent permitted by law, Xale shall not be liable for indirect, incidental, special, consequential, or punitive damages. Our total liability shall not exceed the amount paid in the 12 months preceding the claim.

11. Indemnification

You agree to indemnify Xale from claims arising from your use of the Service, violation of these Terms, violation of third-party rights (including Meta/WhatsApp policies), or content you manage through the Service.

12. Termination

• You may terminate your account at any time
• We may suspend accounts for Terms violations
• Data deletion upon termination follows our Privacy Policy

13. Governing Law

These Terms are governed by the laws of India. Disputes shall be subject to the exclusive jurisdiction of courts in India.

14. Changes to Terms

We may modify these Terms and will notify you by posting the revised version. Continued use constitutes acceptance.

15. Contact Us